Consumer editor on ITV This Morning, Alice Beer took to the screens last week to highlight the Martha Brook advent calendar scam, showing viewers the real version and a counterfeit version.
It’s been an awful couple of weeks for Martha Keith, owner of Martha Brook, firstly with news that that scammers were advertising her sold out advent calendar on Amazon, Meta and hundreds of fake websites, using her videos and photos. And now counterfeits of the stationery advent calendar are being delivered to unsuspecting customers around the world.
“We are getting loads of emails, negative reviews, and social media comments from people who think we made the scam version,” Martha Keith told her followers on Instagram. “It has also been enormously frustrating trying to get the hundreds of ads down off Instagram and Facebook, and so upsetting that people are allowed to get away with this.”
Martha reached out to Alice Beer, consumer editor on ITV This Morning, who has been running a series on Christmas scams. “She just completely got the story and look what happened yesterday,” Martha shared with her followers along with a clip of the segment on the This Morning show on Thursday 14 November.
The real advent calendar was only available to purchase from the Martha Brook website and sold out within two weeks. The fakes are coming from China and have been on scam websites, Amazon, ebay, Shein, Temu and more. The real version is personalized and the fakes all have Francesca on the lid. The real version has 24 thoughtful contents inside. The fake versions are filled with misprinted items and random stuff.
If you have been a victim of this fraud, report it at www.actionfraud.police.uk using the reference code NFRC241006958957.
